Picture Progress
NY Times x Google Pixel

Ad Age, Cannes Lions (The Mobile Lions Grand Prix Award) Ad Week

In collaboration with Google x NY Times Brand Studio, we helped launch the “Picture Progress” campaign on social, highlighting “Real Tone” in the Google Pixel 6 camera with BIPOC photographers ensuring visual representation for all skin tones.

Photographers: Kennedi Carter, Mengwen Cao, Ricardo Nagoka
Agency: Edelman
Made with NYT Brand Studio. Laura Zarate, Dan Litch, Andy Mendez

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